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Article Syndication Is The Key To Your Increasing Revenue

By Jamie Holt | August 27, 2008 .

You have a business. And you have a web site for that business. But you are lacking the desired traffic. You want to get the word out about your site. For this reason, you choose to write articles that are intended for marketing. Your problem now lies on how to syndicate those articles?

There are many different ways that you can go about in syndicating your new articles. I will list below a few tat are set to get your mind racing and heatup your thoughts and into taking action…Your articles are no good sat on your hard drive  ;-)

See below my initial thoughts, but bear in mind that this post will be followed up later this week with extra explanation:

Smokin’ Hot Content
You have to tap on to your target market in the very vast cyber world. And how are you going to do this? By providing what they are looking for. For example, if you are selling cars, then you ONLY want to be writing to people who are in the market looking to buy a car, so your article should focus tightly on how to select a new car etc.


You see the point though?.. you have to be very selective in your writing, don’t ramble and stay on topic, your articles are marketing pieces in your business so treat them as such.

Usually, the articles are short, from 500 to 2000 words depending on the requirement of the article submission site. You don’t HAVE to establish yourself as an expert if you present with facts, but it does help if you are well versed on the topic so your knowledge is showing.

The articles should not be directly promoting your products. You may get banned from the article submission sites if you do so. There is an allotted space for you to advertise your web site and that can be found in the author’s bio. Include a snappy call to action and your author bio..

You should select which submission site you are to use wisely…

Use the vast resource available on the web to know what these good sites are. Stay away from the spammy type. You wouldn’t want to be associated with the ones that are known for allowing any old content through the system…. I usually stick with EzineArticles and it is extremely powerful right now..

You can also syndicate your articles to offline mediums such as newspapers or magazines.   You will be able to tap onto a larger field this way. And you can also direct those people to your web site address.

Don’t forget RSS:

This means Really Simple Syndication. This will distribute your articles widely using an automatic process. Not only will you able to reach a broader audience, you will gain important backlinks to your web site.

At this day and age, syndicating your articles is easier. You just have to settle on how you will go about it. This will help you a lot in promoting your business because you will be able to get noticed by more people.

Syndicating your articles isn’t only about publishing them to the directory, you need to be pro-active in providing hot content that will get re-positioned for wider reach across the net.. so hit those keyword tools and get movin, yeah?…  ;-)

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  1. James August 28, 2008 7:30 pm

    You should try and get your articles spun a bit before you syndicate them. Otherwise, you might get some dupe content penalties.

    Jamess last blog post..How to properly market your articles